Software to optimise productivity and efficiency of projects in the oil and gas sector
FNVI are a software company offering software to optimise productivity and efficiency of projects in the oil and gas sector. Their automated project delivery system has huge cost saving potential due to the compounding effects of its optimisation over larger scale projects. Creating potential cost savings of 15% on anticipated project spend and increasing the likelihood of completing it on time are huge selling points but FNVI needed help transforming from a piece of software to a brand and that’s where we got involved with the company.
We started by developing the FNVI branding, including logo, tag line, and colour palette. The company has a strong affinity for their home base of Middlesbrough and their offices at Plenary House. And among the Plenary House’s rich history is the installation of window featuring an engraving of the Latin phrase “Facta non verba”, which translates to “deeds not words” and abbreviates to FNVI. This is where the company derives their name and so we took inspiration from the image which sits above the Latin phrase on the window – a depiction of a seahorse.
We took this branding and used it to produce the amazing aesthetic when making their website. With so many benefits to the FNVI software, when building the website we had to pack a lot of information into little space, so it was important to separate and segment the information into small digestible pieces, avoiding information overload for the user. Working with the FNVI team we took the core USPs of their company and styled the website around easily breaking this down into digestible segments for a better user experience.
We are still actively working with this fantastic company, now managing their SEO marketing. The ongoing project is showing fruitful returns getting the website in front of potential customers.
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