DIGITAL MARKETING TRAINING
Understanding the data to drive your website forward.
GOOGLE ANALYTICS TRAINING
For any online business understanding how users interact with your website is key if you are looking to grow. Our Google analytics training courses will help you to understand the way in which people are engaging with your website, this information can then be used when making key decisions going forward. The course will be delivered by one of our members of staff who hold the Advanced Google Analytics Certificate so you will be in good hands. The training will go into:
- How to set up a Google Analytics account
- How to add tracking codes to your website
- Bounce rate
- Time spent on pages
- How to read the data to help with conversion rates
- Understanding the points in which users are entering and leaving your website
- How to set up a funnel
- Identify where people are dropping out of your site
- How to set up goals
- Acting on this data
- Using goals to track campaigns from other sources
Our training course will be tailored to what you want out of the session, if you are looking to understand the basics of how to set an account up and track users we will deliver a session primarily focused on this, if you are after some more advanced information on setting up funnels and tracking goals we can also deliver a session on this. Our Google Analytics training can be used as a refresher or can be delivered to a group with no prior knowledge. If you require further assistance after the training session we can offer a consultative approach and be on hand to offer advice and answer any questions you may have.
If you would like more information on the Google analytics training and how this could help you then please get in touch with us at [email protected] or by using the contact form. We will be happy to discuss your requirements and how we can help.
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